Palaeolithic Jiu Jitsu: Behavioural Economics and Anthropology as Tools for Design-led Nudging

Workshop Description

Human behavior is contextual. People respond to cues, defaults, norms, incentives, visibility, friction, status, and time horizons. If a behavior is undesirable, the design task is not simply to persuade individuals to “do better,” but to redesign the situation in which choices are made.

Educational Goal

This workshop introduces students to behavioral economics and anthropology as tools for ethical choice architecture: using soft paternalism, rather than coercion, to nudge toward health, sustainability, cooperation, and the collective good.

What you need for this workshop

Laptop on first day.

Requirements

None

Where is it located?
H 1.06

Michael Leube

Michael Leube was born in Innsbruck, Austria but grew up in the San Francisco Bay Area. He received his B.A. from the University of California at Berkeley (Anthropology and Comparative Religion) in 1994. After returning to Europe, he received his M.A. from the University of Vienna (Anthropology and Human Biology) in 1999 and his Ph.D. from the University of Zagreb (Anthropology) in 2003.

He worked on scientific assessments for development work in Guatemala (1999), India and Nepal (2000) and Kenya (2001.) From 2000 to 2013 he lived and worked as an anthropologist in Madrid and taught at various universities such as Universidad Nebrija, Syracuse University, University of California und Saint Louis University

This workshop can accomodate 25 students. Location: H 1.06.